Don’t just watch, feel.

Creating the award-winning anthem TV and cinema campaign to launch Max, the new streaming service from Warner Bros. Discovery, into 22 markets across Europe. A big, populist creative approach brought to life with super high-end production values. From House of the Dragon to Discovery Natural Content, The Olympic Games Paris 2024 and Harry Potter - with Max you can feel it all.

“We had high expectations but this has blown away our expectations. The early stats, on Max specifically, have been incredible.” - J.B. Perrette, CEO and president, global streaming and games for Warner Bros. Discovery.

A launch that delivers “quality at scale, whilst unlocking the evocative power of our content.” - Elana Loewenthal, VP brand and content marketing, EMEA, for Max.