Getting to the point
The 12 week programme that galvanises your entire business around one single powerful idea.
6 weeks to Go Small
Getting to the point at the heart of the business. Joining the dots between business strategy, brand strategy & creative strategy. One big exciting idea everyone can rally around and act on.
Stakeholder interviews & team downloads > Audience & culture insight & inspiration > Category audit > Idea territories > The Point > Brand definition > Why, What, How
The Point
One big galvanising idea that everyone can rally around and act on. The idea at the heart of the business.
6 weeks to Go Big
Working with teams across the business to move from words to actions. To embed this idea into everything they do.
Go Big ideation > Team workshops > Brand Identity > Brand-defining campaigns and content > Mission briefs for new products & services > Internal culture & values programmes
The Brains Trust
The BigSmall programme gives you direct access to top talent and all the specialist expertise of our Brains Trust. Senior talent 100% focused on the work.
Inspired by the way Pixar work, we formed the Brains Trust to bring together an eclectic group of future-facing thinkers and makers. Like-minded leaders focusing solely on what they do best and what they’re most passionate about.
“BigSmall’s talent base is world-class. Top level thinkers, designers and creatives working in partnership with our team. They are everything a partner should be.”
- Kerry Taylor CMO